“产权比率主要反映了负债与所有者权益的相对关系。”对此理解不正确的是( )

固定成本是指厂商（     ）

阅读下面的文章，根据文章内容给题目选择正确的答案。

　　Hard sell and soft sell are important business terms and useful strategies for sales staff to know and understand. Both of them can work. The effect depends on the type of customers and the type of products.

　　A hard sell is a kind of more direct and forceful sales tactics. The sales person just keeps explaining how good the product is, why people should buy it and even how the prices might increase if the consumer walks off.

　　A soft sell is a different approach. The sales person tries to build trust with consumers. He doesn’t put pressure on them to buy things, just recommending a product and letting the consumers make their own decisions.

　　An example of soft sell is to distribute free samples to which customers often respond favorably. Businesses can use free samples to build rapport and engage customers in products or services. Recommending products between friends is a little bit like doing soft selling. People don't really care if someone else buys the product. They are just giving their honest opinions and trying to be helpful.

　　Humor in advertising is also used to attract the consumer's attention and get them interested in the products or services. Customers often resist hard sales tactics, thus making soft-selling much more effective for success.

What's the topic and main idea of the passage?    1   

A. Selling Strategy – Sales Staff

B. Sales Staff – What Sales Staff Should Know

C. Selling Strategy – Hard Sell and Soft Sell Strategies

2. Customers often _________ hard sales tactics, thus making soft-selling more effective for success.   2   

A. resist

B. oppose

C. object

3. Examples of soft sell mentioned in the passage include __________.    3   

A. telling customers how good a product is

B. recommending products among friends

C. putting pressure on customers to buy products

4. Making humorous advertisements is one of the approaches companies use to __________.    4   

A. reduce selling costs

B. arouse people's interests

C. avoid the shortage of sales staff

5. According to the passage, __________.    5   

A. soft sell is expensive

B. hard sell is rarely resisted by customers

C. soft sell is preferred by business companies

战略的实质是谋求外部环境、内部资源条件与战略目标三者之间的动态平衡。（  ）

(    ) 的最大的优点在于它持久、有形、可以核实。 

在物权关系上，主张动产和不动产一律适用物之所在地法始于（ ）。

各国法律对非婚生子女的准正都作了规定，各国承认的准正方式有（ ）。

下列哪一种情况会引起总需求曲线向左平行移动（        ）   

物价水平的持续下降是判断通货紧缩发生的主要标准。（）

下列各选项中，（  ）属于管理的对象。